Social context for applications

ABSTRACT

In one embodiment, a method includes identifying an application installed on a client device of a first user, and one or more second users of a social-networking system that are connected to the first user within the social-networking system. Data associated with the one or more second users may be determined. The data may indicate: a number of the one or more second users who have installed the identified application, or a number of uses of the identified application by the one or more second users over a pre-determined period of time. The data, which may be configured to be displayed on the client device with an interactive element associated with the application, may be sent to the client device of the first user.

PRIORITY

This application is a continuation under 35 U.S.C. §120 of U.S. patentapplication Ser. No. 14/843,717, filed 2 Sep. 2015, which is acontinuation under 35 U.S.C. §120 of U.S. patent application Ser. No.13/777,280, filed 26 Feb. 2013, now U.S. Pat. No. 9,167,046 are hereinincorporated by reference in their entirety.

TECHNICAL FIELD

This disclosure generally relates to mobile devices.

BACKGROUND

A social-networking system, which may include a social-networkingwebsite, may enable its users (such as persons or organizations) tointeract with it and with each other through it. The social-networkingsystem may, with input from a user, create and store in thesocial-networking system a user profile associated with the user. Theuser profile may include demographic information, communication-channelinformation, and information on personal interests of the user. Thesocial-networking system may also, with input from a user, create andstore a record of relationships of the user with other users of thesocial-networking system, as well as provide services (e.g. wall posts,photo-sharing, event organization, messaging, games, or advertisements)to facilitate social interaction between or among users.

The social-networking system may transmit over one or more networkscontent or messages related to its services to a mobile or othercomputing device of a user. A user may also install softwareapplications on a mobile or other computing device of the user foraccessing a user profile of the user and other data within thesocial-networking system. The social-networking system may generate apersonalized set of content objects to display to a user, such as anewsfeed of aggregated stories of other users connected to the user.

A mobile computing device—such as a smartphone, tablet computer, orlaptop computer—may include functionality for determining its location,direction, or orientation, such as a GPS receiver, compass, orgyroscope. Such a device may also include functionality for wirelesscommunication, such as BLUETOOTH communication, near-field communication(NFC), or infrared (IR) communication or communication with a wirelesslocal area networks (WLANs) or cellular-telephone network. Such a devicemay also include one or more cameras, scanners, touchscreens,microphones, or speakers. Mobile computing devices may also executesoftware applications, such as games, web browsers, or social-networkingapplications. With social-networking applications, users may connect,communicate, and share information with other users in their socialnetworks.

SUMMARY OF PARTICULAR EMBODIMENTS

In particular embodiments, information corresponding to the applicationsinstalled on a mobile device of a user may be transmitted to thesocial-networking system. The social-networking system may compare theapplications installed on the mobile device of the user withapplications installed on the mobile device of the user's friends. Thesocial-networking system may provide recommendations for applicationsbased on the number of friends that have previously installed theapplication. For example, when the user is browsing for mobileapplications, the social-networking system may provide an indication ofthe number of friends of the user who have each installed in theirmobile device, such as for example an additional badge showing thenumber of friends who installed the application. As another example, thesocial-networking system may provide a notification or open a tabshowing the recommended applications to the user in response to the userbrowsing an application store. The recommendations may weighted by othersocial based context such as for example the number of times each frienduses the particular application or more heavily weightingrecommendations of friends with higher interaction with the user. Forexample, a game application may have an additional badge indicating thenumber of friends currently playing the game application. As anotherexample, if the user is viewing a webpage of an application, e.g. AngryBirds, a message can be displayed indicating to the user how manyfriends have the application installed on their mobile device.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 illustrates an example network environment associated with asocial-networking system.

FIG. 2 illustrates an example mobile device.

FIG. 3 illustrates an example wireframe with examplesocialized-application recommendations.

FIG. 4 illustrates an example method for socializing applicationrecommendations.

FIG. 5 illustrates an example method for receivingsocialized-application recommendations.

FIG. 6 illustrates an example social graph.

FIG. 7 illustrates an example computing system.

DESCRIPTION OF EXAMPLE EMBODIMENTS

FIG. 1 illustrates an example network environment 100 associated with asocial-networking system. Network environment 100 includes a clientsystem 130, a social-networking system 160, and a third-party system 170connected to each other by a network 110. Although FIG. 1 illustrates aparticular arrangement of client system 130, social-networking system160, third-party system 170, and network 110, this disclosurecontemplates any suitable arrangement of client system 130,social-networking system 160, third-party system 170, and network 110.As an example and not by way of limitation, two or more of client system130, social-networking system 160, and third-party system 170 may beconnected to each other directly, bypassing network 110. As anotherexample, two or more of client system 130, social-networking system 160,and third-party system 170 may be physically or logically co-locatedwith each other in whole or in part. Moreover, although FIG. 1illustrates a particular number of client systems 130, social-networkingsystems 160, third-party systems 170, and networks 110, this disclosurecontemplates any suitable number of client systems 130,social-networking systems 160, third-party systems 170, and networks110. As an example and not by way of limitation, network environment 100may include multiple client system 130, social-networking systems 160,third-party systems 170, and networks 110.

This disclosure contemplates any suitable network 110. As an example andnot by way of limitation, one or more portions of network 110 mayinclude an ad hoc network, an intranet, an extranet, a virtual privatenetwork (VPN), a local area network (LAN), a wireless LAN (WLAN), a widearea network (WAN), a wireless WAN (WWAN), a metropolitan area network(MAN), a portion of the Internet, a portion of the Public SwitchedTelephone Network (PSTN), a cellular telephone network, or a combinationof two or more of these. Network 110 may include one or more networks110.

Links 150 may connect client system 130, social-networking system 160,and third-party system 170 to communication network 110 or to eachother. This disclosure contemplates any suitable links 150. Inparticular embodiments, one or more links 150 include one or morewireline (such as for example Digital Subscriber Line (DSL) or Data OverCable Service Interface Specification (DOCSIS)), wireless (such as forexample Wi-Fi or Worldwide Interoperability for Microwave Access(WiMAX)), or optical (such as for example Synchronous Optical Network(SONET) or Synchronous Digital Hierarchy (SDH)) links. In particularembodiments, one or more links 150 each include an ad hoc network, anintranet, an extranet, a VPN, a LAN, a WLAN, a WAN, a WWAN, a MAN, aportion of the Internet, a portion of the PSTN, a cellulartechnology-based network, a satellite communications technology-basednetwork, another link 150, or a combination of two or more such links150. Links 150 need not necessarily be the same throughout networkenvironment 100. One or more first links 150 may differ in one or morerespects from one or more second links 150.

In particular embodiments, client system 130 may be an electronic deviceincluding hardware, software, or embedded logic components or acombination of two or more such components and capable of carrying outthe appropriate functionalities implemented or supported by clientsystem 130. As an example and not by way of limitation, a client system130 may include a computer system such as a desktop computer, notebookor laptop computer, netbook, a tablet computer, e-book reader, GPSdevice, camera, personal digital assistant (PDA), handheld electronicdevice, cellular telephone, smartphone, other suitable electronicdevice, or any suitable combination thereof. This disclosurecontemplates any suitable client systems 130. A client system 130 mayenable a network user at client system 130 to access network 110. Aclient system 130 may enable its user to communicate with other users atother client systems 130.

In particular embodiments, client system 130 may include a web browser132, such as MICROSOFT INTERNET EXPLORER, GOOGLE CHROME or MOZILLAFIREFOX, and may have one or more add-ons, plug-ins, or otherextensions, such as TOOLBAR or YAHOO TOOLBAR. A user at client system130 may enter a Uniform Resource Locator (URL) or other addressdirecting the web browser 132 to a particular server (such as server162, or a server associated with a third-party system 170), and the webbrowser 132 may generate a Hyper Text Transfer Protocol (HTTP) requestand communicate the HTTP request to server. The server may accept theHTTP request and communicate to client system 130 one or more Hyper TextMarkup Language (HTML) files responsive to the HTTP request. Clientsystem 130 may render a webpage based on the HTML files from the serverfor presentation to the user. This disclosure contemplates any suitablewebpage files. As an example and not by way of limitation, webpages mayrender from HTML files, Extensible Hyper Text Markup Language (XHTML)files, or Extensible Markup Language (XML) files, according toparticular needs. Such pages may also execute scripts such as, forexample and without limitation, those written in JAVASCRIPT, JAVA,MICROSOFT SILVERLIGHT, combinations of markup language and scripts suchas AJAX (Asynchronous JAVASCRIPT and XML), and the like. Herein,reference to a webpage encompasses one or more corresponding webpagefiles (which a browser may use to render the webpage) and vice versa,where appropriate.

In particular embodiments, social-networking system 160 may be anetwork-addressable computing system that can host an online socialnetwork. Social-networking system 160 may generate, store, receive, andsend social-networking data, such as, for example, user-profile data,concept-profile data, social-graph information, or other suitable datarelated to the online social network. Social-networking system 160 maybe accessed by the other components of network environment 100 eitherdirectly or via network 110. In particular embodiments,social-networking system 160 may include one or more servers 162. Eachserver 162 may be a unitary server or a distributed server spanningmultiple computers or multiple datacenters. Servers 162 may be ofvarious types, such as, for example and without limitation, web server,news server, mail server, message server, advertising server, fileserver, application server, exchange server, database server, proxyserver, another server suitable for performing functions or processesdescribed herein, or any combination thereof. In particular embodiments,each server 162 may include hardware, software, or embedded logiccomponents or a combination of two or more such components for carryingout the appropriate functionalities implemented or supported by server162. In particular embodiments, social-networking system 164 may includeone or more data stores 164. Data stores 164 may be used to storevarious types of information. In particular embodiments, the informationstored in data stores 164 may be organized according to specific datastructures. In particular embodiments, each data store 164 may be arelational, columnar, correlation, or other suitable database. Althoughthis disclosure describes or illustrates particular types of databases,this disclosure contemplates any suitable types of databases. Particularembodiments may provide interfaces that enable a client system 130, asocial-networking system 160, or a third-party system 170 to manage,retrieve, modify, add, or delete, the information stored in data store164.

In particular embodiments, social-networking system 160 may store one ormore social graphs in one or more data stores 164. In particularembodiments, a social graph may include multiple nodes—which may includemultiple user nodes (each corresponding to a particular user) ormultiple concept nodes (each corresponding to a particular concept)—andmultiple edges connecting the nodes. Social-networking system 160 mayprovide users of the online social network the ability to communicateand interact with other users. In particular embodiments, users may jointhe online social network via social-networking system 160 and then addconnections (e.g. relationships) to a number of other users ofsocial-networking system 160 whom they want to be connected to. Herein,the term “friend” may refer to any other user of social-networkingsystem 160 with whom a user has formed a connection, association, orrelationship via social-networking system 160.

In particular embodiments, social-networking system 160 may provideusers with the ability to take actions on various types of items orobjects, supported by social-networking system 160. As an example andnot by way of limitation, the items and objects may include groups orsocial networks to which users of social-networking system 160 maybelong, events or calendar entries in which a user might be interested,computer-based applications that a user may use, transactions that allowusers to buy or sell items via the service, interactions withadvertisements that a user may perform, or other suitable items orobjects. A user may interact with anything that is capable of beingrepresented in social-networking system 160 or by an external system ofthird-party system 170, which is separate from social-networking system160 and coupled to social-networking system 160 via a network 110.

In particular embodiments, social-networking system 160 may be capableof linking a variety of entities. As an example and not by way oflimitation, social-networking system 160 may enable users to interactwith each other as well as receive content from third-party systems 170or other entities, or to allow users to interact with these entitiesthrough an application programming interfaces (API) or othercommunication channels.

In particular embodiments, a third-party system 170 may include one ormore types of servers, one or more data stores, one or more interfaces,including but not limited to APIs, one or more web services, one or morecontent sources, one or more networks, or any other suitable components,e.g., that servers may communicate with. A third-party system 170 may beoperated by a different entity from an entity operatingsocial-networking system 160. In particular embodiments, however,social-networking system 160 and third-party systems 170 may operate inconjunction with each other to provide social-networking services tousers of social-networking system 160 or third-party systems 170. Inthis sense, social-networking system 160 may provide a platform, orbackbone, which other systems, such as third-party systems 170, may useto provide social-networking services and functionality to users acrossthe Internet.

In particular embodiments, a third-party system 170 may include athird-party content object provider. A third-party content objectprovider may include one or more sources of content objects, which maybe communicated to a client system 130. As an example and not by way oflimitation, content objects may include information regarding things oractivities of interest to the user, such as, for example, movie showtimes, movie reviews, restaurant reviews, restaurant menus, productinformation and reviews, or other suitable information. As anotherexample and not by way of limitation, content objects may includeincentive content objects, such as coupons, discount tickets, giftcertificates, or other suitable incentive objects.

In particular embodiments, social-networking system 160 also includesuser-generated content objects, which may enhance a user's interactionswith social-networking system 160. User-generated content may includeanything a user can add, upload, send, or “post” to social-networkingsystem 160. As an example and not by way of limitation, a usercommunicates posts to social-networking system 160 from a client system130. Posts may include data such as status updates or other textualdata, location information, photos, videos, links, music or othersimilar data or media. Content may also be added to social-networkingsystem 160 by a third-party through a “communication channel,” such as anewsfeed or stream.

In particular embodiments, social-networking system 160 may include avariety of servers, sub-systems, programs, modules, logs, and datastores. In particular embodiments, social-networking system 160 mayinclude one or more of the following: a web server, action logger,API-request server, relevance-and-ranking engine, content-objectclassifier, notification controller, action log,third-party-content-object-exposure log, inference module,authorization/privacy server, search module, advertisement-targetingmodule, user-interface module, user-profile store, connection store,third-party content store, location store, or application store.Social-networking system 160 may also include suitable components suchas network interfaces, security mechanisms, load balancers, failoverservers, management-and-network-operations consoles, other suitablecomponents, or any suitable combination thereof. In particularembodiments, social-networking system 160 may include one or moreuser-profile stores for storing user profiles. A user profile mayinclude, for example, biographic information, demographic information,behavioral information, social information, or other types ofdescriptive information, such as work experience, educational history,hobbies or preferences, interests, affinities, or location. Interestinformation may include interests related to one or more categories.Categories may be general or specific. As an example and not by way oflimitation, if a user “likes” an article about a brand of shoes thecategory may be the brand, or the general category of “shoes” or“clothing.” A connection store may be used for storing connectioninformation about users. The connection information may indicate userswho have similar or common work experience, group memberships, hobbies,educational history, or are in any way related or share commonattributes. The connection information may also include user-definedconnections between different users and content (both internal andexternal). A web server may be used for linking social-networking system160 to one or more client systems 130 or one or more third-party system170 via network 110. As an example and not by way of limitation, the webserver may include a mail server or other messaging functionality forreceiving and routing messages between social-networking system 160 andone or more client systems 130. An API-request server may allow athird-party system 170 to access information from social-networkingsystem 160 by calling one or more APIs. An action logger may be used toreceive communications from a web server about a user's actions on oroff social-networking system 160. In conjunction with the action log, athird-party-content-object log may be maintained of user exposures tothird-party-content objects. A notification controller may provideinformation regarding content objects to a client system 130.Information may be pushed to a client system 130 as notifications, orinformation may be pulled from client system 130 responsive to a requestreceived from client system 130. Authorization servers may be used toenforce one or more privacy settings of the users of social-networkingsystem 160. A privacy setting of a user determines how particularinformation associated with a user can be shared. The authorizationserver may allow users to opt in or opt out of having their actionslogged by social-networking system 160 or shared with other systems(e.g. third-party system 170), such as, for example, by settingappropriate privacy settings. Third-party-content-object stores may beused to store content objects received from third parties, such as athird-party system 170. Location stores may be used for storing locationinformation received from client systems 130 associated with users.Advertisement-pricing modules may combine social information, thecurrent time, location information, or other suitable information toprovide relevant advertisements, in the form of notifications, to auser.

The application store may be a platform that is maintained bysocial-networking system 160 for distributing applications, such as forexample, mobile applications. In particular embodiments, the applicationstore of social-networking system 160 may be used to provide access toone or more applications or “apps” available for installation on clientsystem 130 associated with user 101 and store information associatedwith one or more applications installed on client system 130.Social-networking system 160 may provide a recommendation for one ormore applications of possible interest to user 101 based at least inpart on applications installed by other users with a relationship touser 101. In particular embodiments, social-networking system 160 mayreceive information associated with the applications installed on clientsystem 130, associate the information with user 101, and store theinformation in the application store. Although this disclosure describesinferring applications installed on client systems through a particularapplication store, this disclosure contemplates any suitable method ofinferring the applications installed on client system 130, such as forexample a trusted-platform module (TPM) that provides system-stateinformation detailing the configuration of client system 130 andincluding data that indicates which applications are installed on clientsystem.

In particular embodiments, social-networking system may access theinformation associated with the applications installed on client system130 and compare the information with information associated withapplications installed by other users with a relationship to user 101.The relationship may between users may be determined based at least inpart on social-graph information. Based at least in part on thecomparison of information associated with the applications installed byuser 101 and other users, social-networking system 160 may providerecommendations of applications for user 101 to install on client system130. In particular embodiments, social-networking system 160 may send anotification to user 101 or open a web-browser window or tab on clientsystem 130 showing the recommended applications in response to detectinguser 101 is browsing the application store. In particular embodiments,social-networking system 160 may rank the application recommendationsbased at least in part on social-graph information associated with user101. In particular embodiments, the application recommendations mayweighed using other social based context, such as for example, thenumber of times each friend of user 101 uses the particular applicationor more heavily weighing recommendations of friends with higherinteraction with the user. In particular embodiments, social-networkingsystem 160 may send one or more application recommendations associatedwith one or more applications installed on client system 130. As anexample and not by not way of limitation, social-networking system 160may provide an indication to user 101 of a number of other users with arelationship to user 101 who have also installed a particularapplication that is installed on a client system 130 associated withuser 101, as described below.

FIG. 2 illustrates an example mobile computing device. In particularembodiments, the client system may be a mobile computing device 10 asdescribed above. This disclosure contemplates mobile computing device 10taking any suitable physical form. In particular embodiments, mobilecomputing device 10 may be a computing system as described below. Asexample and not by way of limitation, mobile computing device 10 may bea single-board computer system (SBC) (such as, for example, acomputer-on-module (COM) or system-on-module (SOM)), a laptop ornotebook computer system, a mobile telephone, a smartphone, a personaldigital assistant (PDA), a tablet computer system, or a combination oftwo or more of these. In particular embodiments, mobile computing device10 may have a touch sensor 12 as an input component. In the example ofFIG. 2, touch sensor 12 is incorporated on a front surface of mobilecomputing device 10. In the case of capacitive touch sensors, there maybe two types of electrodes: transmitting and receiving. These electrodesmay be connected to a controller designed to drive the transmittingelectrodes with electrical pulses and measure the changes in capacitancefrom the receiving electrodes caused by a touch or proximity input. Inthe example of FIG. 2, one or more antennae 14A-B may be incorporatedinto one or more sides of mobile computing device 10. Antennae 14A-B arecomponents that convert electric current into radio waves, and viceversa. During transmission of signals, a transmitter applies anoscillating radio frequency (RF) electric current to terminals ofantenna 14A-B, and antenna 14A-B radiates the energy of the applied thecurrent as electromagnetic (EM) waves. During reception of signals,antennae 14A-B convert the power of an incoming EM wave into a voltageat the terminals of antennae 14A-B. The voltage may be transmitted to areceiver for amplification.

Mobile computing device 10 many include a communication componentcoupled to antennae 14A-B for communicating with an Ethernet or otherwire-based network or a wireless NIC (WNIC), wireless adapter forcommunicating with a wireless network, such as for example a WI-FInetwork or modem for communicating with a cellular network, such thirdgeneration mobile telecommunications (3G), or Long Term Evolution (LTE)network. This disclosure contemplates any suitable network and anysuitable communication component 20 for it. As an example and not by wayof limitation, mobile computing device 10 may communicate with an ad hocnetwork, a personal area network (PAN), a local area network (LAN), awide area network (WAN), a metropolitan area network (MAN), or one ormore portions of the Internet or a combination of two or more of these.One or more portions of one or more of these networks may be wired orwireless. As another example, mobile computing device 10 may communicatewith a wireless PAN (WPAN) (such as, for example, a BLUETOOTH WPAN), aWI-FI network, a WI-MAX network, a cellular telephone network (such as,for example, a Global System for Mobile Communications (GSM), 3G, or LTEnetwork), or other suitable wireless network or a combination of two ormore of these. Mobile computing device 10 may include any suitablecommunication component for any of these networks, where appropriate.

In particular embodiments, one or more application recommendations maybe provided to the user though mobile computing device 10, as describedbelow. Although this disclosure illustrates and describes a particulartype of computing device, this disclosure contemplates sendingapplication recommendations to any suitable type of computing device,such as for example, a personal computer, tablet computer, connectedtelevision, or smartphone. In particular embodiments, the applicationrecommendations may be provided for display on mobile computing device10 in response to a user accessing the application store of thesocial-networking system through mobile computing device 10. As anexample and not by way of limitation, the application recommendationsmay be dynamically aggregated as a newsfeed provided for display onmobile computing device 10, as described below. As described above, arecommendation of web-based applications of possible interest to theuser associated with mobile computing device 10 may be provided fordisplay on mobile computing device 10.

FIG. 3 illustrates an example wireframe with examplesocialized-application recommendations. As described above, one or moreapplication recommendations 52 may be dynamically aggregated as anapplication recommendation newsfeed 54 that may be provided for displayon mobile computing device 10. In particular embodiments, theapplication recommendations 52 may include information of actions byother users with a relationship to the user of mobile computing device10, such as for example installing a particular application. As anexample and not by way of limitation, information that one or more userswith a relationship to the user have installed a particular applicationmay be periodically pushed (i.e. sent to mobile computing device 10without input from mobile computing device 10) by, for example, a serverof the social-networking system, to mobile computing device 10 inresponse to the user browsing an application store. Alternatively or inaddition, mobile computing device 10 may pull (i.e. sent to mobilecomputing device 10) application recommendations 52 to mobile computingdevice 10.

In particular embodiments, a notification that includes informationidentifying one or more other users or a number of users that haveinstalled a particular application may be provided for display inresponse to the user accessing a webpage associated with the particularapplication. As an example and not by way of limitation, a modal windowthat includes information associated with a number of friends who haveinstalled a game application, such as for example ANGRY BIRDS, may beprovided for display on mobile computing device 10 in response to theuser accessing the ANGRY BIRDS website through mobile computing device10. In particular embodiments, application recommendations 52 ofapplication recommendation newsfeed 54 may include a link to initiateinstallation of the recommended application on mobile computing device10 or launch a webpage with additional information of the application.Although this disclosure illustrates and describes a particularapplication recommendation newsfeed that includes particular applicationrecommendations, this disclosure contemplates any suitable presentationof any suitable application recommendations, such as for example displayof an application recommendation in a modal window or an advertisementby a third-party content provider.

In particular embodiments, particular pages, such as for example anapplication launcher, of mobile computing device 10 may include one ormore interactive elements 56, such as for example icons, to initiateexecution of an associated application, as illustrated in the example ofFIG. 3. As an example and not by way of limitation, interactive elements56 may each correspond to an application installed on or a function ofmobile computing device 10. As an example and not by way of limitation,an application or function of mobile computing device 10 may be executedor “launched” in response to detecting a pre-determined touch gestureperformed in conjunction with one or more interactive elements 56, suchas for example, tapping an icon 56. As described above, mobile computingdevice 10 may receive information associated with a number of otherusers, with a relationship to the user, who have installed theparticular application. In particular embodiments, an indicator 50A-B ofthe number of users who have installed or used a particular application,such as for example a badge, may be displayed in conjunction withinteractive element 56 associated with the particular applicationinstalled on mobile computing device 10 of the user. As an example andnot by way of limitation, a badge 50A may display a number of friendswho have installed a particular social-networking application may bedisplayed along with interactive element 56 associated with theparticular social-networking application installed on mobile computingdevice 10. As another example, a badge 50B may display a number offriends who have played a particular game application overpre-determined period of time and badge 50B may be displayed along withinteractive element 56 associated with the particular gaming applicationinstalled on mobile computing device 10. Although this disclosureillustrates and describes particular interactive elements withparticular indicators that correspond to particular applications orfunctionality, this disclosure contemplates any suitable interactiveelements with any suitable indicators associated with any suitableapplications or functionality.

FIG. 4 illustrates an example method for socializing applicationrecommendations. The method may start at step 300, where a servercomputing device determines one or more applications installed on one ormore first client computing devices of a first user of asocial-networking system. Step 302 determines, by a server computingdevice, one or more second users of the social-networking system thatare connected to the first user within the social-networking system.Step 304 determines, by a server computing device, one or moreapplications installed on one or more second client computing devices ofthe second users. At step 306, a server computing device compares theapplications on the first client computing devices with the applicationsinstalled on the second client computing devices. Step 308 determines,by a server computing device, one or more application recommendationsfor the first user based at least in part on the comparison. At step310, a server computing device sends the application recommendations tothe first user, at which point the method may end. Although thisdisclosure describes and illustrates particular steps of the method ofFIG. 4 as occurring in a particular order, this disclosure contemplatesany suitable steps of the method of FIG. 4 occurring in any suitableorder. Moreover, although this disclosure describes and illustratesparticular components carrying out particular steps of the method ofFIG. 4, this disclosure contemplates any suitable combination of anysuitable components carrying out any suitable steps of the method ofFIG. 4.

FIG. 5 illustrates an example method for receivingsocialized-application recommendations. The method may start at step350, where a first client computing device, sends information associatedwith one or more applications on a first client computing device to oneor more server computing devices of a social-networking system. Inparticular embodiments, the applications are on one or more first clientcomputing devices of a first user of the social-networking system. Step352 receives, by a first client computing device, one or moreapplication recommendations for the first user from a server computingdevice. In particular embodiments, the application recommendations aredetermined based at least in part on a comparison of the applications onthe first client computing devices with one or more applications on asecond client computing device of one or more second users. Moreover,the second users are connected to the first user within thesocial-networking system. At step 354, a first client device providesthe application recommendations for display, at which point the methodmay end. Although this disclosure describes and illustrates particularsteps of the method of FIG. 5 as occurring in a particular order, thisdisclosure contemplates any suitable steps of the method of FIG. 5occurring in any suitable order. Moreover, although this disclosuredescribes and illustrates particular components carrying out particularsteps of the method of FIG. 5, this disclosure contemplates any suitablecombination of any suitable components carrying out any suitable stepsof the method of FIG. 5.

FIG. 6 illustrates an example social graph. In particular embodiments,social-networking system 160 may store one or more social graphs 200 inone or more data stores. In particular embodiments, social graph 200 mayinclude multiple nodes—which may include multiple user nodes 202 ormultiple concept nodes 204—and multiple edges 206 connecting the nodes.Example social graph 200 illustrated in FIG. 6 is shown, for didacticpurposes, in a two-dimensional visual map representation. In particularembodiments, a social-networking system 160, client system 130, orthird-party system 170 may access social graph 200 and relatedsocial-graph information for suitable applications. The nodes and edgesof social graph 200 may be stored as data objects, for example, in adata store (such as a social-graph database). Such a data store mayinclude one or more searchable or queryable indexes of nodes or edges ofsocial graph 200.

In particular embodiments, a user node 202 may correspond to a user ofsocial-networking system 160. As an example and not by way oflimitation, a user may be an individual (human user), an entity (e.g. anenterprise, business, or third-party application), or a group (e.g. ofindividuals or entities) that interacts or communicates with or oversocial-networking system 160. In particular embodiments, when a userregisters for an account with social-networking system 160,social-networking system 160 may create a user node 202 corresponding tothe user, and store the user node 202 in one or more data stores. Usersand user nodes 202 described herein may, where appropriate, refer toregistered users and user nodes 202 associated with registered users. Inaddition or as an alternative, users and user nodes 202 described hereinmay, where appropriate, refer to users that have not registered withsocial-networking system 160. In particular embodiments, a user node 202may be associated with information provided by a user or informationgathered by various systems, including social-networking system 160. Asan example and not by way of limitation, a user may provide his or hername, profile picture, contact information, birth date, sex, maritalstatus, family status, employment, education background, preferences,interests, or other demographic information. In particular embodiments,a user node 202 may be associated with one or more data objectscorresponding to information associated with a user. In particularembodiments, a user node 202 may correspond to one or more webpages.

In particular embodiments, a concept node 204 may correspond to aconcept. As an example and not by way of limitation, a concept maycorrespond to a place (such as, for example, a movie theater,restaurant, landmark, or city); a website (such as, for example, awebsite associated with social-network system 160 or a third-partywebsite associated with a web-application server); an entity (such as,for example, a person, business, group, sports team, or celebrity); aresource (such as, for example, an audio file, video file, digitalphoto, text file, structured document, or application) which may belocated within social-networking system 160 or on an external server,such as a web-application server; real or intellectual property (suchas, for example, a sculpture, painting, movie, game, song, idea,photograph, or written work); a game; an activity; an idea or theory;another suitable concept; or two or more such concepts. A concept node204 may be associated with information of a concept provided by a useror information gathered by various systems, including social-networkingsystem 160. As an example and not by way of limitation, information of aconcept may include a name or a title; one or more images (e.g. an imageof the cover page of a book); a location (e.g. an address or ageographical location); a website (which may be associated with a URL);contact information (e.g. a phone number or an email address); othersuitable concept information; or any suitable combination of suchinformation. In particular embodiments, a concept node 204 may beassociated with one or more data objects corresponding to informationassociated with concept node 204. In particular embodiments, a conceptnode 204 may correspond to one or more webpages.

In particular embodiments, a node in social graph 200 may represent orbe represented by a webpage (which may be referred to as a “profilepage”). Profile pages may be hosted by or accessible tosocial-networking system 160. Profile pages may also be hosted onthird-party websites associated with a third-party server 170. As anexample and not by way of limitation, a profile page corresponding to aparticular external webpage may be the particular external webpage andthe profile page may correspond to a particular concept node 204.Profile pages may be viewable by all or a selected subset of otherusers. As an example and not by way of limitation, a user node 202 mayhave a corresponding user-profile page in which the corresponding usermay add content, make declarations, or otherwise express himself orherself. As another example and not by way of limitation, a concept node204 may have a corresponding concept-profile page in which one or moreusers may add content, make declarations, or express themselves,particularly in relation to the concept corresponding to concept node204.

In particular embodiments, a concept node 204 may represent athird-party webpage or resource hosted by a third-party system 170. Thethird-party webpage or resource may include, among other elements,content, a selectable or other icon, or other inter-actable object(which may be implemented, for example, in JavaScript, AJAX, or PHPcodes) representing an action or activity. As an example and not by wayof limitation, a third-party webpage may include a selectable icon suchas “like,” “check in,” “eat,” “recommend,” or another suitable action oractivity. A user viewing the third-party webpage may perform an actionby selecting one of the icons (e.g. “eat”), causing a client system 130to transmit to social-networking system 160 a message indicating theuser's action. In response to the message, social-networking system 160may create an edge (e.g. an “eat” edge) between a user node 202corresponding to the user and a concept node 204 corresponding to thethird-party webpage or resource and store edge 206 in one or more datastores.

In particular embodiments, a pair of nodes in social graph 200 may beconnected to each other by one or more edges 206. An edge 206 connectinga pair of nodes may represent a relationship between the pair of nodes.In particular embodiments, an edge 206 may include or represent one ormore data objects or attributes corresponding to the relationshipbetween a pair of nodes. As an example and not by way of limitation, afirst user may indicate that a second user is a “friend” of the firstuser. Moreover, the first user may provide this indication through theinteractive elements of the socialized dash of the client system of thefirst user. In response to this indication, social-networking system 160may transmit a “friend request” to the second user. If the second userconfirms the “friend request,” social-networking system 160 may createan edge 206 connecting the first user's user node 202 to the seconduser's user node 202 in social graph 200 and store edge 206 associal-graph information in one or more of data stores 24. In theexample of FIG. 6, social graph 200 includes an edge 206 indicating afriend relation between user nodes 202 of user “A” and user “B” and anedge indicating a friend relation between user nodes 202 of user “C” anduser “B.” Although this disclosure describes or illustrates particularedges 206 with particular attributes connecting particular user nodes202, this disclosure contemplates any suitable edges 206 with anysuitable attributes connecting user nodes 202. As an example and not byway of limitation, an edge 206 may represent a friendship, familyrelationship, business or employment relationship, fan relationship,follower relationship, visitor relationship, subscriber relationship,superior/subordinate relationship, reciprocal relationship,non-reciprocal relationship, another suitable type of relationship, ortwo or more such relationships. Moreover, although this disclosuregenerally describes nodes as being connected, this disclosure alsodescribes users or concepts as being connected. Herein, references tousers or concepts being connected may, where appropriate, refer to thenodes corresponding to those users or concepts being connected in socialgraph 200 by one or more edges 206.

As described above, application recommendations may be ranked by thesocial-networking system based at least in part on social-graphinformation associated with a particular user. In particularembodiments, application recommendations may be ranked based at least inpart on the proximity of other user nodes 202 connected by edge 206 touser node 202 associated with the particular user. As an example and notby way of limitation, an application recommendation associated with usernode 202 that is directly connected to a user node 202 associated withthe particular user may be ranked higher than an applicationrecommendation associated with a user node 202 connected to user node202 of the particular user through a user node 202 associated with athird user. As illustrated by the example of FIG. 6, an applicationrecommendation for user “B” from user “A” may be ranked higher than anapplication recommendation from user “C”.

In particular embodiments, an edge 206 between a user node 202 and aconcept node 204 may represent a particular action or activity performedby a user associated with user node 202 toward a concept associated witha concept node 204. As an example and not by way of limitation, asillustrated in FIG. 6, a user may “like,” “attended,” “played,”“listened,” “cooked,” “worked at,” or “watched” a concept, each of whichmay correspond to a edge type or subtype. A concept-profile pagecorresponding to a concept node 204 may include, for example, aselectable “check in” icon (such as, for example, a clickable “check in”icon) or a selectable “like” icon. As another example, the socializeddash of a client system may include a selectable “check in” icon (suchas, for example, a clickable “check in” icon) or a selectable “like”icon. Similarly, after a user clicks these icons, social-networkingsystem 160 may create a “like” edge or a “check in” edge in response toa user's action corresponding to a respective action. As another exampleand not by way of limitation, a user (e.g. user “C”) may listen to aparticular song (e.g. “Ramble On”) using a particular application (e.g.SPOTIFY, which is an online music application). In this case,social-networking system 160 may create a “listened” edge 206 and a“used” edge (as illustrated in FIG. 6) between user nodes 202corresponding to the user and concept nodes 204 corresponding to thesong and application to indicate that the user listened to the song andused the application. Moreover, social-networking system 160 may createa “played” edge 206 (as illustrated in FIG. 6) between concept nodes 204corresponding to the song and the application to indicate that theparticular song was played by the particular application. In this case,“played” edge 206 corresponds to an action performed by an externalapplication (SPOTIFY) on an external audio file (the song “Imagine”).Although this disclosure describes particular edges 206 with particularattributes connecting user nodes 202 and concept nodes 204, thisdisclosure contemplates any suitable edges 206 with any suitableattributes connecting user nodes 202 and concept nodes 204. Moreover,although this disclosure describes edges between a user node 202 and aconcept node 204 representing a single relationship, this disclosurecontemplates edges between a user node 202 and a concept node 204representing one or more relationships. As an example and not by way oflimitation, an edge 206 may represent both that a user likes and hasused at a particular concept. Alternatively, another edge 206 mayrepresent each type of relationship (or multiples of a singlerelationship) between a user node 202 and a concept node 204 (asillustrated in FIG. 6 between user node 202 for user “E” and conceptnode 204 for “SPOTIFY”).

In particular embodiments, social-networking system 160 may create anedge 206 between a user node 202 and a concept node 204 in social graph200. As an example and not by way of limitation, a user viewing aconcept-profile page (such as, for example, by using a web browser or aspecial-purpose application hosted by the user's client system 130) mayindicate that he or she likes the concept represented by the conceptnode 204 by clicking or selecting a “Like” icon, which may cause theuser's client system 130 to transmit to social-networking system 160 amessage indicating the user's liking of the concept associated with theconcept-profile page. In response to the message, social-networkingsystem 160 may create an edge 206 between user node 202 associated withthe user and concept node 204, as illustrated by “like” edge 206 betweenthe user and concept node 204. In particular embodiments,social-networking system 160 may store an edge 206 in one or more datastores. In particular embodiments, an edge 206 may be automaticallyformed by social-networking system 160 in response to a particular useraction. As an example and not by way of limitation, if a first useruploads a picture, watches a movie, or listens to a song, an edge 206may be formed between user node 202 corresponding to the first user andconcept nodes 204 corresponding to those concepts. Although thisdisclosure describes forming particular edges 206 in particular manners,this disclosure contemplates forming any suitable edges 206 in anysuitable manner.

FIG. 7 illustrates example computing system. In particular embodiments,one or more computer systems 60 perform one or more steps of one or moremethods described or illustrated herein. In particular embodiments, oneor more computer systems 60 provide functionality described orillustrated herein. In particular embodiments, software running on oneor more computer systems 60 performs one or more steps of one or moremethods described or illustrated herein or provides functionalitydescribed or illustrated herein. Particular embodiments include one ormore portions of one or more computer systems 60. Herein, reference to acomputer system may encompass a computing device, where appropriate.Moreover, reference to a computer system may encompass one or morecomputer systems, where appropriate.

This disclosure contemplates any suitable number of computer systems 60.This disclosure contemplates computer system 60 taking any suitablephysical form. As example and not by way of limitation, computer system60 may be an embedded computer system, a system-on-chip (SOC), asingle-board computer system (SBC) (such as, for example, acomputer-on-module (COM) or system-on-module (SOM)), a desktop computersystem, a laptop or notebook computer system, an interactive kiosk, amainframe, a mesh of computer systems, a mobile telephone, a personaldigital assistant (PDA), a server, a tablet computer system, or acombination of two or more of these. Where appropriate, computer system60 may include one or more computer systems 60; be unitary ordistributed; span multiple locations; span multiple machines; spanmultiple data centers; or reside in a cloud, which may include one ormore cloud components in one or more networks. Where appropriate, one ormore computer systems 60 may perform without substantial spatial ortemporal limitation one or more steps of one or more methods describedor illustrated herein. As an example and not by way of limitation, oneor more computer systems 60 may perform in real time or in batch modeone or more steps of one or more methods described or illustratedherein. One or more computer systems 60 may perform at different timesor at different locations one or more steps of one or more methodsdescribed or illustrated herein, where appropriate.

In particular embodiments, computer system 60 includes a processor 62,memory 64, storage 66, an input/output (I/O) interface 68, acommunication interface 70, and a bus 72. Although this disclosuredescribes and illustrates a particular computer system having aparticular number of particular components in a particular arrangement,this disclosure contemplates any suitable computer system having anysuitable number of any suitable components in any suitable arrangement.

In particular embodiments, processor 62 includes hardware for executinginstructions, such as those making up a computer program. As an exampleand not by way of limitation, to execute instructions, processor 62 mayretrieve (or fetch) the instructions from an internal register, aninternal cache, memory 64, or storage 66; decode and execute them; andthen write one or more results to an internal register, an internalcache, memory 64, or storage 66. In particular embodiments, processor 62may include one or more internal caches for data, instructions, oraddresses. This disclosure contemplates processor 62 including anysuitable number of any suitable internal caches, where appropriate. Asan example and not by way of limitation, processor 62 may include one ormore instruction caches, one or more data caches, and one or moretranslation lookaside buffers (TLBs). Instructions in the instructioncaches may be copies of instructions in memory 64 or storage 66, and theinstruction caches may speed up retrieval of those instructions byprocessor 62. Data in the data caches may be copies of data in memory 64or storage 66 for instructions executing at processor 62 to operate on;the results of previous instructions executed at processor 62 for accessby subsequent instructions executing at processor 62 or for writing tomemory 64 or storage 66; or other suitable data. The data caches mayspeed up read or write operations by processor 62. The TLBs may speed upvirtual-address translation for processor 62. In particular embodiments,processor 62 may include one or more internal registers for data,instructions, or addresses. This disclosure contemplates processor 62including any suitable number of any suitable internal registers, whereappropriate. Where appropriate, processor 62 may include one or morearithmetic logic units (ALUs); be a multi-core processor; or include oneor more processors 62. Although this disclosure describes andillustrates a particular processor, this disclosure contemplates anysuitable processor.

In particular embodiments, memory 64 includes main memory for storinginstructions for processor 62 to execute or data for processor 62 tooperate on. As an example and not by way of limitation, computer system60 may load instructions from storage 66 or another source (such as, forexample, another computer system 60) to memory 64. Processor 62 may thenload the instructions from memory 64 to an internal register or internalcache. To execute the instructions, processor 62 may retrieve theinstructions from the internal register or internal cache and decodethem. During or after execution of the instructions, processor 62 maywrite one or more results (which may be intermediate or final results)to the internal register or internal cache. Processor 62 may then writeone or more of those results to memory 64. In particular embodiments,processor 62 executes only instructions in one or more internalregisters or internal caches or in memory 64 (as opposed to storage 66or elsewhere) and operates only on data in one or more internalregisters or internal caches or in memory 64 (as opposed to storage 66or elsewhere). One or more memory buses (which may each include anaddress bus and a data bus) may couple processor 62 to memory 64. Bus 72may include one or more memory buses, as described below. In particularembodiments, one or more memory management units (MMUs) reside betweenprocessor 62 and memory 64 and facilitate accesses to memory 64requested by processor 62. In particular embodiments, memory 64 includesrandom access memory (RAM). This RAM may be volatile memory, whereappropriate Where appropriate, this RAM may be dynamic RAM (DRAM) orstatic RAM (SRAM). Moreover, where appropriate, this RAM may besingle-ported or multi-ported RAM. This disclosure contemplates anysuitable RAM. Memory 64 may include one or more memories 64, whereappropriate. Although this disclosure describes and illustratesparticular memory, this disclosure contemplates any suitable memory.

In particular embodiments, storage 66 includes mass storage for data orinstructions. As an example and not by way of limitation, storage 66 mayinclude a hard disk drive (HDD), a floppy disk drive, flash memory, anoptical disc, a magneto-optical disc, magnetic tape, or a UniversalSerial Bus (USB) drive or a combination of two or more of these. Storage66 may include removable or non-removable (or fixed) media, whereappropriate. Storage 66 may be internal or external to computer system60, where appropriate. In particular embodiments, storage 66 isnon-volatile, solid-state memory. In particular embodiments, storage 66includes read-only memory (ROM). Where appropriate, this ROM may bemask-programmed ROM, programmable ROM (PROM), erasable PROM (EPROM),electrically erasable PROM (EEPROM), electrically alterable ROM (EAROM),or flash memory or a combination of two or more of these. Thisdisclosure contemplates mass storage 66 taking any suitable physicalform. Storage 66 may include one or more storage control unitsfacilitating communication between processor 62 and storage 66, whereappropriate. Where appropriate, storage 66 may include one or morestorages 66. Although this disclosure describes and illustratesparticular storage, this disclosure contemplates any suitable storage.

In particular embodiments, I/O interface 68 includes hardware, software,or both providing one or more interfaces for communication betweencomputer system 60 and one or more I/O devices. Computer system 60 mayinclude one or more of these I/O devices, where appropriate. One or moreof these I/O devices may enable communication between a person andcomputer system 60. As an example and not by way of limitation, an I/Odevice may include a keyboard, keypad, microphone, monitor, mouse,printer, scanner, speaker, still camera, stylus, tablet, touch screen,trackball, video camera, another suitable I/O device or a combination oftwo or more of these. An I/O device may include one or more sensors.This disclosure contemplates any suitable I/O devices and any suitableI/O interfaces 68 for them. Where appropriate, I/O interface 68 mayinclude one or more device or software drivers enabling processor 62 todrive one or more of these I/O devices. I/O interface 68 may include oneor more I/O interfaces 68, where appropriate. Although this disclosuredescribes and illustrates a particular I/O interface, this disclosurecontemplates any suitable I/O interface.

In particular embodiments, communication interface 70 includes hardware,software, or both providing one or more interfaces for communication(such as for example, packet-based communication) between computersystem 60 and one or more other computer systems 60 or one or morenetworks. As an example and not by way of limitation, communicationinterface 70 may include a network interface controller (NIC) or networkadapter for communicating with an Ethernet or other wire-based networkor a wireless NIC (WNIC) or wireless adapter for communicating with awireless network, such as a WI-FI network. This disclosure contemplatesany suitable network and any suitable communication interface 70 for it.As an example and not by way of limitation, computer system 60 maycommunicate with an ad hoc network, a personal area network (PAN), alocal area network (LAN), a wide area network (WAN), a metropolitan areanetwork (MAN), or one or more portions of the Internet or a combinationof two or more of these. One or more portions of one or more of thesenetworks may be wired or wireless. As an example, computer system 60 maycommunicate with a wireless PAN (WPAN) (such as for example, a BLUETOOTHWPAN), a WI-FI network, a WI-MAX network, a cellular telephone network(such as, for example, a Global System for Mobile Communications (GSM)network), or other suitable wireless network or a combination of two ormore of these. Computer system 60 may include any suitable communicationinterface 70 for any of these networks, where appropriate. Communicationinterface 70 may include one or more communication interfaces 70, whereappropriate. Although this disclosure describes and illustrates aparticular communication interface, this disclosure contemplates anysuitable communication interface.

In particular embodiments, bus 72 includes hardware, software, or bothcoupling components of computer system 60 to each other. As an exampleand not by way of limitation, bus 72 may include an Accelerated GraphicsPort (AGP) or other graphics bus, an Enhanced Industry StandardArchitecture (EISA) bus, a front-side bus (FSB), a HYPERTRANSPORT (HT)interconnect, an Industry Standard Architecture (ISA) bus, an INFINIBANDinterconnect, a low-pin-count (LPC) bus, a memory bus, a Micro ChannelArchitecture (MCA) bus, a Peripheral Component Interconnect (PCI) bus, aPCI-Express (PCIe) bus, a serial advanced technology attachment (SATA)bus, a Video Electronics Standards Association local (VLB) bus, oranother suitable bus or a combination of two or more of these. Bus 72may include one or more buses 72, where appropriate. Although thisdisclosure describes and illustrates a particular bus, this disclosurecontemplates any suitable bus or interconnect.

Herein, a computer-readable non-transitory storage medium or media mayinclude one or more semiconductor-based or other integrated circuits(ICs) (such, as for example, field-programmable gate arrays (FPGAs) orapplication-specific ICs (ASICs)), hard disk drives (HDDs), hybrid harddrives (HHDs), optical discs, optical disc drives (ODDs),magneto-optical discs, magneto-optical drives, floppy diskettes, floppydisk drives (FDDs), magnetic tapes, solid-state drives (SSDs),RAM-drives, SECURE DIGITAL cards or drives, any other suitablecomputer-readable non-transitory storage media, or any suitablecombination of two or more of these, where appropriate. Acomputer-readable non-transitory storage medium may be volatile,non-volatile, or a combination of volatile and non-volatile, whereappropriate.

Herein, “or” is inclusive and not exclusive, unless expressly indicatedotherwise or indicated otherwise by context. Therefore, herein, “A or B”means “A, B, or both,” unless expressly indicated otherwise or indicatedotherwise by context. Moreover, “and” is both joint and several, unlessexpressly indicated otherwise or indicated otherwise by context.Therefore, herein, “A and B” means “A and B, jointly or severally,”unless expressly indicated otherwise or indicated otherwise by context.

The scope of this disclosure encompasses all changes, substitutions,variations, alterations, and modifications to the example embodimentsdescribed or illustrated herein that a person having ordinary skill inthe art would comprehend. The scope of this disclosure is not limited tothe example embodiments described or illustrated herein. Moreover,although this disclosure describes and illustrates respectiveembodiments herein as including particular components, elements,functions, operations, or steps, any of these embodiments may includeany combination or permutation of any of the components, elements,functions, operations, or steps described or illustrated anywhere hereinthat a person having ordinary skill in the art would comprehend.Furthermore, reference in the appended claims to an apparatus or systemor a component of an apparatus or system being adapted to, arranged to,capable of, configured to, enabled to, operable to, or operative toperform a particular function encompasses that apparatus, system,component, whether or not it or that particular function is activated,turned on, or unlocked, as long as that apparatus, system, or componentis so adapted, arranged, capable, configured, enabled, operable, oroperative.

What is claimed is:
 1. A method comprising: by a computing device,identifying an application installed on a client device of a first user;by the computing device, identifying one or more second users of asocial-networking system that are connected to the first user within thesocial-networking system; by the computing device, determining dataassociated with the one or more second users, the data indicating: anumber of the one or more second users who have installed the identifiedapplication; or a number of uses of the identified application by theone or more second users over a pre-determined period of time; and bythe computing device, sending the data to the client device of the firstuser, the data being configured to be displayed on the client devicewith an interactive element associated with the application.
 2. Themethod of claim 1, wherein the interactive element associated with theapplication is an icon configured to launch the application uponactivation.
 3. The method of claim 2, wherein the data is configured tobe displayed in a badge of the icon.
 4. The method of claim 3, whereinthe badge includes a rendered number that corresponds to either: thenumber of the one or more second users who have installed the identifiedapplication; or the number of uses of the identified application by theone or more second users over the pre-determined period of time.
 5. Themethod of claim 3, wherein the badge is configured to have a first shapewhen the data corresponds to the number of the one or more second userswho have installed the identified application; and wherein the badge isconfigured to have a second shape when the data corresponds to thenumber of uses of the identified application by the one or more secondusers over the pre-determined period of time.
 6. The method of claim 5,wherein the first shape and the second shape are different.
 7. Themethod of claim 1, wherein the social-networking system comprises agraph that comprises a plurality of nodes and edges connecting thenodes; wherein the first user corresponds to a first node of theplurality of nodes; wherein the one or more second users correspond toone or more second nodes of the plurality of nodes, respectively; andwherein the first node and each of the one or more second nodes areseparated by a threshold number of edges.
 8. One or morecomputer-readable non-transitory storage media embodying softwareconfigured when executed to: identify an application installed on aclient device of a first user; identify one or more second users of asocial-networking system that are connected to the first user within thesocial-networking system; determine data associated with the one or moresecond users, the data indicating: a number of the one or more secondusers who have installed the identified application; or a number of usesof the identified application by the one or more second users over apre-determined period of time; and send the data to the client device ofthe first user, the data being configured to be displayed on the clientdevice with an interactive element associated with the application. 9.The media of claim 1, wherein the interactive element associated withthe application is an icon configured to launch the application uponactivation.
 10. The media of claim 9, wherein the data is configured tobe displayed in a badge of the icon.
 11. The media of claim 10, whereinthe badge includes a rendered number that corresponds to either: thenumber of the one or more second users who have installed the identifiedapplication; or the number of uses of the identified application by theone or more second users over the pre-determined period of time.
 12. Themedia of claim 10, wherein the badge is configured to have a first shapewhen the data corresponds to the number of the one or more second userswho have installed the identified application; and wherein the badge isconfigured to have a second shape when the data corresponds to thenumber of uses of the identified application by the one or more secondusers over the pre-determined period of time.
 13. The media of claim 12,wherein the first shape and the second shape are different.
 14. Themedia of claim 8, wherein the social-networking system comprises a graphthat comprises a plurality of nodes and edges connecting the nodes;wherein the first user corresponds to a first node of the plurality ofnodes; wherein the one or more second users correspond to one or moresecond nodes of the plurality of nodes, respectively; and wherein thefirst node and each of the one or more second nodes are separated by athreshold number of edges.
 15. A system, comprising: one or moreprocessors; and one or more computer-readable non-transitory storagemedia coupled to the processors and embodying software configured whenexecuted to: identify an application installed on a client device of afirst user; identify one or more second users of a social-networkingsystem that are connected to the first user within the social-networkingsystem; determine data associated with the one or more second users, thedata indicating: a number of the one or more second users who haveinstalled the identified application; or a number of uses of theidentified application by the one or more second users over apre-determined period of time; and send the data to the client device ofthe first user, the data being configured to be displayed on the clientdevice with an interactive element associated with the application. 16.The system of claim 15, wherein the interactive element associated withthe application is an icon configured to launch the application uponactivation.
 17. The system of claim 16, wherein the data is configuredto be displayed in a badge of the icon.
 18. The system of claim 17,wherein the badge includes a rendered number that corresponds to either:the number of the one or more second users who have installed theidentified application; or the number of uses of the identifiedapplication by the one or more second users over the pre-determinedperiod of time.
 19. The system of claim 17, wherein the badge isconfigured to have a first shape when the data corresponds to the numberof the one or more second users who have installed the identifiedapplication; and wherein the badge is configured to have a second shapewhen the data corresponds to the number of uses of the identifiedapplication by the one or more second users over the pre-determinedperiod of time.
 20. The system of claim 19, wherein the first shape andthe second shape are different.